The customer operating system for local service businesses

Every lead answered.
Every customer brought back.

Center runs the customer side of your business—from your website, reviews, calls, texts, and bookings to follow-up and rebooking.

Works with your existing site — or a Fresha, Vagaro, StyleSeat, or GlossGenius page. We read what’s public and draft your Center.

Call the live front desk

14 days free · Keep your number · No contract

Prefer help? Book a setup call
Proven at national scale

Center ran Soothe’s national massage network — roughly 24,000 massage professionals were onboarded from Soothe onto Center.

Built and proven inside a national massage marketplace before being offered to every local service business.

32%
more clients booked by service providers on Center
Read the origin story

The whole system starts with one call.

Real conversational competence, not just a phone tree. Select an industry to see an example call.

C
Hi, do you have any availability for a color and cut this Thursday? I'm an existing client.
Welcome back! I can help with that. Are you looking for a single process color, or highlights? And do you have a preferred stylist?
C
Partial highlights, and usually I see Sarah.
Sarah has an opening for partial highlights and a cut this Thursday at 2:00 PM or 4:15 PM. Would either of those work for you?

What Center Captured

CALLER
Sarah M. (Returning)
SERVICE
Partial Highlights & Cut
PROVIDER / TIME
Sarah · Thu 2:00 PM
NEXT ACTION
Booked to Calendar
Appointments

Run on appointments

Fill the calendar while you’re with a customer. Center captures everything needed to secure the booking — a service, a session, or a showing.

See how appointments work
Field service

Run in the field

Move every call toward a real job. Center gathers the critical details before you roll a truck.

See how field service works
Also built for
Car washes

The customer loop, closed.

Found, answered, booked, grown, reviewed, brought back — every stage handled in one system, so no lead is dropped and no regular is forgotten.

01Get found
02Get answered
03Get booked
04Grow every customer
05Earn reviews
06Bring them back

One customer.
Every conversation.
The next best action.

Center unifies calls, texts, website chat, bookings, job details, reviews, and follow-up.

The value is not a unified inbox — it is that every channel shares context.

Maria T.

Homeowner since Mar 2023

Sample Record

Missed call answered after hours. Furnace stopped heating. Emergency booking created.

Emergency visit confirmed for next morning, 8:00 AM.

Tech replaced ignition sensor. System tested and running. Invoice sent.

Seasonal tune-up penciled in for the fall — reminder scheduled.

Left 5-star review: “Called late at night, fixed by morning.”

Due for fall tune-up visit.

Next best action: Schedule fall maintenance

Phone and booking. One system.

Center isn’t just the voice on the line. Every Center comes with a business number and a booking page customers can book from directly.

westsidemassage.center.com

Westside Massage

Book your appointment

Sample Preview

Select a service

Deep Tissue Massage
60 min
$95
Swedish Massage
60 min
$85
Deep Tissue Massage
90 min
$135

Your number, your choice

Keep your existing business number — we port it free, so your Google listing, business cards, and van decals keep working. Or get a new local number free, with vanity options subject to availability.

A booking page that’s always open

Every Center includes a hosted booking page and simple website. Customers who’d rather not call can book directly — it’s the same calendar your AI front desk books into, so there’s no double-booking, and every booking is confirmed by text.

You see everything it does. Every call makes you sharper.

Center keeps you in the loop on every call answered and every booking made — with the receipts to prove it.

Sample Preview

Good morning

Here’s what happened overnight

Calls
7
Since 5 PM
Booked
5
On calendar
After hours
3
Calls answered
Week
+24%
vs last week

Call receipts

Marcus R.
Reschedule request
11:43 PM
Booked
Moved to Thu 3:00 PM · 60min deep tissue
Lisa K. (Returning)
90min hot stone
6:22 AM
Booked
Fri 2:00 PM · Confirmed by text
New caller
Prenatal massage inquiry
7:18 AM
Quoted
Available times texted · $95 for 60min
David P.
60min deep tissue
7:47 AM
Booked
Mon 4:00 PM · Confirmed by text
Weekly Business Brief

Every Monday at 6 AM

This week

• 42 calls answered · 34 booked

• Top service: Deep tissue 60min (18 bookings)

• Busiest day: Thursday afternoon

• 9 customers due for rebooking this week

Your morning view — every overnight call and booking.

9:41
8:41
Thursday, March 21
Sample Preview
Center notifications
Call answered
11:43 PM
Marcus R. · Reschedule to Thu 3pm · 60min deep tissue
Booking confirmed
6:22 AM
Lisa K. · 90min hot stone Fri 2pm · Confirmed by text
Booking confirmed
7:47 AM
David P. · 60min deep tissue Mon 4pm · Confirmed by text

Or from your pocket, as it happens.

Hear what happened

Recording, transcript, outcome, and evidence for every call.

Know what to fix

Missing answers, objections, lost bookings, and repeated requests surfaced automatically.

Get help in the moment

Grounded customer context and next-step whispers when a human needs to take over.

Improve safely

Approve a better response, test it against simulated callers, then publish it.

Coaching marketplace

Install a top operator’s playbook into your Center.

Install a proven playbook, learn through courses, or work with a coach hands-on — every mode connected to your live operations, so the method actually shows up in your business.

Two ways in

Keep your stack.
Or switch completely.

You don’t have to replace anything on day one. Center works either way — on top of what you already run, or as a full move handled for you.

Path 1 · Integrate with your stack

Center answers on top of what you already run.

It integrates with your existing CRM, your booking platform, your calendar — even your existing AI tools. Nothing gets ripped out. Switch fully whenever you’re ready, or never.

Path 2 · Switch completely

Move everything to Center and your first 2 months are free — on any plan.

We move you in free — customers, bookings, services, and your number, with no missed calls during the switch. Two ways to qualify: port your business number in (automatic, no paperwork), or show a cancellation confirmation from your previous platform. Going annual? Your 2 free switcher months stack on top of the 2 months the annual discount already gives you.

One offer per business, new customers only. Starting fresh with a new number? A cancellation confirmation from your previous platform works too.

  • Customers and their full history
    Every client record, note, and visit comes with you
  • Your upcoming appointment and job book
    Nothing already scheduled gets dropped
  • Services and prices
    Your menu arrives exactly as customers know it
  • Your phone number
    Ported, not replaced — callers never notice the move

Your move, handled

Import summary for a switching business

Sample
Preview
Customers imported
412 records with visit history
Appointments carried over
Next 6 weeks, all confirmed
Services and prices
38 services, matched exactly
Phone number port in progress
Calls keep landing on your current line until the port completes — then Center answers on the same number
Zero missed calls during the move
The ground rules
Your customers are yours
Export records anytime
Disclosed AI assistant
No % of your revenue
No hidden meters
Cancel without sales

Simple, honest pricing.

See full details

Answering

Your phone, answered — the place to start.

$24/mo
  • Every call answered & booked, 24/7 — unlimited
  • Client memory, call receipts, spam screening

Front Desk

Callers become booked, repeat customers.

$49/mo
  • Deposits that stop no-shows, reviews on autopilot
  • Regulars rebooked automatically + memberships
  • Professionally designed website + free .com

Front Office

Runs your front of house like you hired one.

$149/mo
  • Urgent calls handed to you live, with a briefing
  • Coach playbooks & custom scenarios — team toolkit included

Frequently asked questions

No — it discloses it's the business's automated assistant right away. Honesty sets the right expectation.
No. We port your existing business number free, so your Google and Yelp listings, business cards, and van decals keep working — callers never notice a thing. Prefer a fresh start? Get a new local number free, with vanity options subject to availability. You can also simply forward calls from your existing carrier if you’d rather not port.
No. Every Center includes a hosted booking page and simple website customers can book from directly. Already have a site you like? Keep it and link your booking page from it. And on Front Desk and up, Center includes a professionally designed website with hosting and a free .com domain — a new registration, or transfer the one you already own.
We move them for you, free on every plan. Your customers and their history, your upcoming appointment book, and your services and prices all come across. Your phone number is ported, not replaced — it keeps ringing on your current line until the move completes, so no call goes unanswered during the switch.
Yes — it performs real booking against your configured availability, not just message-taking.
Yes — every plan includes unlimited 24/7 answering, with no per-minute charges and no meter. The only limit is fair use: it's designed to cover any genuine front-desk volume for a single business, not call-center, resale, or bulk-dialing use. If usage ever looks like that, we reach out and talk — no silent throttling, no surprise charges.
Front desk

Hear your front desk answer before you change a thing.

Works with your existing site — or a Fresha, Vagaro, StyleSeat, or GlossGenius page. We read what’s public and draft your Center.

Call the live front desk